ZIP areas in this city market
Scores remain governed at ZIP level. Select a ZIP to examine it in the comparison workspace.
Follow Your Heart Index city profile
A city-market profile built from 3 primary-city ZIP areas representing an estimated 118,228 residents.
Community
Explore each view separately. An ancestry-only list cannot tell you the largest origin community. These estimates overlap and must not be added.
Mexican origin and birth in Mexico answer different questions. Neither changes the Follow Your Heart Index.
Not Hispanic or Latino · 108,131 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Not Hispanic or Latino | 108,131 | 91.46% |
| Mexican | 6,672 | 5.64% |
| Guatemalan | 527 | 0.45% |
| Salvadoran | 516 | 0.44% |
| Puerto Rican | 305 | 0.26% |
| Colombian | 256 | 0.22% |
| Cuban | 249 | 0.21% |
| Panamanian | 242 | 0.20% |
| Spanish | 194 | 0.16% |
| Spaniard | 188 | 0.16% |
| Argentinean | 117 | 0.10% |
| Venezuelan | 94 | 0.08% |
| Honduran | 73 | 0.06% |
| Bolivian | 62 | 0.05% |
| Peruvian | 39 | 0.03% |
| Costa Rican | 19 | 0.02% |
| Spanish American | 17 | 0.01% |
| Dominican | 12 | 0.01% |
| Chilean | 6 | 0.01% |
Latin American Indian (AIAN alone) · 589 estimated people
AIAN-alone survey responses; not tribal enrollment. A missing estimate is not a zero. Rankings require at least 99.99% population coverage.
English · 18,531 estimated people
Chinese · 555 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Chinese | 555 | 0.47% |
| Asian Indian | 449 | 0.38% |
| Filipino | 266 | 0.22% |
| Vietnamese | 170 | 0.14% |
| Thai | 152 | 0.13% |
| Bangladeshi | 131 | 0.11% |
| Nepalese | 128 | 0.11% |
| Hmong | 116 | 0.10% |
| Laotian | 105 | 0.09% |
| Two or more Asian | 62 | 0.05% |
| Japanese | 54 | 0.05% |
| Burmese | 45 | 0.04% |
| Singaporean | 45 | 0.04% |
| Korean | 39 | 0.03% |
| Malaysian | 25 | 0.02% |
| Taiwanese | 23 | 0.02% |
| Pakistani | 15 | 0.01% |
| Cambodian | 12 | 0.01% |
| Sri Lankan | 10 | 0.01% |
Brazil · 452 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Brazil | 452 | 0.38% |
| United Kingdom (inc. Crown Dependencies) | 297 | 0.25% |
| Marshall Islands | 281 | 0.24% |
| Canada | 156 | 0.13% |
| Northern America | 156 | 0.13% |
| French | 116 | 0.10% |
| Iran | 113 | 0.10% |
| Kenya | 108 | 0.09% |
| England | 101 | 0.09% |
| Scotland | 98 | 0.08% |
| United Kingdom, excluding England and Scotland | 98 | 0.08% |
| Thailand | 89 | 0.08% |
| Democratic Republic of Congo (Zaire) | 80 | 0.07% |
| Saudi Arabia | 66 | 0.06% |
| Singapore | 60 | 0.05% |
| Iraq | 55 | 0.05% |
| Azerbaijan | 53 | 0.04% |
| Laos | 52 | 0.04% |
| Australia | 51 | 0.04% |
| Malaysia | 51 | 0.04% |
| Zimbabwe | 51 | 0.04% |
| Algeria | 46 | 0.04% |
| Georgia | 39 | 0.03% |
| Afghanistan | 33 | 0.03% |
| South Africa | 25 | 0.02% |
| Belize | 21 | 0.02% |
| Cameroon | 20 | 0.02% |
| Egypt | 18 | 0.02% |
| Turkey | 4 | 0.00% |
| Trinidad and Tobago | 3 | 0.00% |
| Hong Kong | 2 | 0.00% |
Scores remain governed at ZIP level. Select a ZIP to examine it in the comparison workspace.
| ZIP | Heart Index | Partner | Settlement | Economic | Relationship | Opportunity |
|---|---|---|---|---|---|---|
| 72701 | 58.7 | 95.8 | 38.9 | 52.5 | 32.4 | 61.4 |
| 72703 | 62.8 | 84.5 | 53.2 | 59.5 | 35.7 | 70.4 |
| 72704 | 65.0 | 63.2 | 67.2 | 73.8 | 41.2 | 75.8 |