ZIP areas in this city market
Scores remain governed at ZIP level. Select a ZIP to examine it in the comparison workspace.
Follow Your Heart Index city profile
A city-market profile built from 2 primary-city ZIP areas representing an estimated 76,725 residents.
Community
Explore each view separately. An ancestry-only list cannot tell you the largest origin community. These estimates overlap and must not be added.
Mexican origin and birth in Mexico answer different questions. Neither changes the Follow Your Heart Index.
Not Hispanic or Latino · 60,674 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Not Hispanic or Latino | 60,674 | 79.08% |
| Mexican | 8,914 | 11.62% |
| Puerto Rican | 1,785 | 2.33% |
| Salvadoran | 1,693 | 2.21% |
| Guatemalan | 980 | 1.28% |
| Honduran | 874 | 1.14% |
| Cuban | 570 | 0.74% |
| Colombian | 188 | 0.25% |
| Dominican | 152 | 0.20% |
| Spaniard | 152 | 0.20% |
| Panamanian | 142 | 0.19% |
| Venezuelan | 130 | 0.17% |
| Ecuadorian | 65 | 0.08% |
| Spanish | 42 | 0.05% |
| Peruvian | 39 | 0.05% |
| Nicaraguan | 37 | 0.05% |
| Paraguayan | 22 | 0.03% |
Latin American Indian (AIAN alone) · 128 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Latin American Indian (AIAN alone) | 128 | 0.17% |
| Aztec | 102 | 0.13% |
| American Indian tribes, specified (AIAN alone) | 67 | 0.09% |
| Latin American Indian / Maya (AIAN alone) | 26 | 0.03% |
| American Indian tribes, specified / Lumbee Tribe of North Carolina (AIAN alone) | 24 | 0.03% |
| American Indian tribes, specified / The Chickasaw Nation (AIAN alone) | 20 | 0.03% |
| American Indian tribes, specified / Navajo Nation (AIAN alone) | 15 | 0.02% |
| American Indian tribes, specified / All other American Indian tribes (with only one tribe reported) (AIAN alone) | 8 | 0.01% |
| American Indian and Alaska Native, not specified (AIAN alone) | 3 | 0.00% |
AIAN-alone survey responses; not tribal enrollment. A missing estimate is not a zero. Rankings require at least 99.99% population coverage.
English · 7,668 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| English | 7,668 | 9.99% |
| German | 5,882 | 7.67% |
| Irish | 5,745 | 7.49% |
| American | 3,515 | 4.58% |
| Italian | 2,440 | 3.18% |
| Scottish | 1,741 | 2.27% |
| Scotch-Irish | 1,248 | 1.63% |
| Dutch | 1,132 | 1.48% |
| European | 1,101 | 1.43% |
| Polish | 1,098 | 1.43% |
| French (except Basque) | 903 | 1.18% |
| Norwegian | 585 | 0.76% |
| Haitian | 391 | 0.51% |
| African | 380 | 0.50% |
| Welsh | 369 | 0.48% |
| Swedish | 321 | 0.42% |
| French Canadian | 246 | 0.32% |
| Danish | 223 | 0.29% |
| Russian | 214 | 0.28% |
| Czech | 206 | 0.27% |
| Arab | 205 | 0.27% |
| Greek | 202 | 0.26% |
| British | 195 | 0.25% |
| Eastern European | 155 | 0.20% |
| Romanian | 137 | 0.18% |
| Brazilian | 133 | 0.17% |
| Pennsylvania German | 132 | 0.17% |
| Swiss | 125 | 0.16% |
| Portuguese | 88 | 0.11% |
| Nigerian | 87 | 0.11% |
| Lithuanian | 83 | 0.11% |
| Canadian | 56 | 0.07% |
| Scandinavian | 51 | 0.07% |
| West Indian | 50 | 0.07% |
| New Zealander | 46 | 0.06% |
| Hungarian | 43 | 0.06% |
| Turkish | 43 | 0.06% |
| British West Indian | 41 | 0.05% |
| Moroccan | 38 | 0.05% |
| Jamaican | 37 | 0.05% |
| U.S. Virgin Islander | 33 | 0.04% |
| Belgian | 32 | 0.04% |
| Finnish | 29 | 0.04% |
| Afghan | 26 | 0.03% |
| Latvian | 26 | 0.03% |
| Egyptian | 24 | 0.03% |
| Austrian | 19 | 0.02% |
| Lebanese | 18 | 0.02% |
| Cape Verdean | 14 | 0.02% |
| Croatian | 12 | 0.02% |
| Northern European | 10 | 0.01% |
| Slovak | 7 | 0.01% |
| Other Arab | 6 | 0.01% |
| Slovene | 6 | 0.01% |
| Syrian | 3 | 0.00% |
Filipino · 189 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Filipino | 189 | 0.25% |
| Korean | 180 | 0.23% |
| Asian Indian | 165 | 0.22% |
| Vietnamese | 115 | 0.15% |
| Japanese | 25 | 0.03% |
| Chinese | 16 | 0.02% |
Haiti · 141 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Haiti | 141 | 0.18% |
| Yemen | 91 | 0.12% |
| United Kingdom (inc. Crown Dependencies) | 66 | 0.09% |
| Brazil | 54 | 0.07% |
| Sierra Leone | 52 | 0.07% |
| Canada | 43 | 0.06% |
| Northern America | 43 | 0.06% |
| Turkey | 43 | 0.06% |
| United Kingdom, excluding England and Scotland | 35 | 0.05% |
| England | 31 | 0.04% |
| Egypt | 30 | 0.04% |
| Afghanistan | 26 | 0.03% |
| Australia | 23 | 0.03% |
| Czechoslovakia (includes Czech Republic and Slovakia) | 22 | 0.03% |
| United Arab Emirates | 19 | 0.02% |
| Guyana | 12 | 0.02% |
| Trinidad and Tobago | 10 | 0.01% |
| South Africa | 3 | 0.00% |
Scores remain governed at ZIP level. Select a ZIP to examine it in the comparison workspace.
| ZIP | Heart Index | Partner | Settlement | Economic | Relationship | Opportunity |
|---|---|---|---|---|---|---|
| 27330 | 53.8 | 62.1 | 44.9 | 58.6 | 44.1 | 58.3 |
| 27332 | 54.5 | 49.0 | 51.0 | 67.4 | 45.7 | 62.9 |