ZIP areas in this city market
Scores remain governed at ZIP level. Select a ZIP to examine it in the comparison workspace.
Follow Your Heart Index city profile
A city-market profile built from 1 primary-city ZIP areas representing an estimated 58,065 residents.
Community
Explore each view separately. An ancestry-only list cannot tell you the largest origin community. These estimates overlap and must not be added.
Mexican origin and birth in Mexico answer different questions. Neither changes the Follow Your Heart Index.
Not Hispanic or Latino · 50,951 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Not Hispanic or Latino | 50,951 | 87.75% |
| Mexican | 3,348 | 5.77% |
| Salvadoran | 1,242 | 2.14% |
| Puerto Rican | 629 | 1.08% |
| Colombian | 292 | 0.50% |
| Cuban | 245 | 0.42% |
| Peruvian | 227 | 0.39% |
| Spaniard | 173 | 0.30% |
| Nicaraguan | 136 | 0.23% |
| Dominican | 120 | 0.21% |
| Spanish | 111 | 0.19% |
| Ecuadorian | 99 | 0.17% |
| Panamanian | 74 | 0.13% |
| Costa Rican | 43 | 0.07% |
| Honduran | 39 | 0.07% |
| Spanish American | 9 | 0.02% |
American Indian tribes, specified (AIAN alone) · 86 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| American Indian tribes, specified (AIAN alone) | 86 | 0.15% |
| American Indian tribes, specified / All other American Indian tribes (with only one tribe reported) (AIAN alone) | 62 | 0.11% |
| Latin American Indian (AIAN alone) | 55 | 0.09% |
| Latin American Indian / Maya (AIAN alone) | 53 | 0.09% |
| American Indian tribes, specified / Lumbee Tribe of North Carolina (AIAN alone) | 24 | 0.04% |
| Aztec | 2 | 0.00% |
AIAN-alone survey responses; not tribal enrollment. A missing estimate is not a zero. Rankings require at least 99.99% population coverage.
English · 8,363 estimated people
Asian Indian · 394 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Asian Indian | 394 | 0.68% |
| Pakistani | 288 | 0.50% |
| Filipino | 273 | 0.47% |
| Chinese | 194 | 0.33% |
| Taiwanese | 67 | 0.12% |
| Korean | 59 | 0.10% |
| Two or more Asian | 42 | 0.07% |
| Vietnamese | 20 | 0.03% |
| Indonesian | 12 | 0.02% |
| Japanese | 12 | 0.02% |
Brazil · 265 estimated people
| Community | Estimated people | Local share |
|---|---|---|
| Brazil | 265 | 0.46% |
| Burma (Myanmar) | 144 | 0.25% |
| United Kingdom (inc. Crown Dependencies) | 135 | 0.23% |
| England | 113 | 0.19% |
| Canada | 111 | 0.19% |
| Northern America | 111 | 0.19% |
| Indonesia | 51 | 0.09% |
| Liberia | 39 | 0.07% |
| Guyana | 35 | 0.06% |
| Syria | 33 | 0.06% |
| Trinidad and Tobago | 28 | 0.05% |
| Democratic Republic of Congo (Zaire) | 25 | 0.04% |
| Singapore | 24 | 0.04% |
| Bulgaria | 21 | 0.04% |
| Malaysia | 18 | 0.03% |
| Bosnia and Herzegovina | 17 | 0.03% |
| Georgia | 13 | 0.02% |
| Scotland | 11 | 0.02% |
| United Kingdom, excluding England and Scotland | 11 | 0.02% |
| Togo | 10 | 0.02% |
Scores remain governed at ZIP level. Select a ZIP to examine it in the comparison workspace.
| ZIP | Heart Index | Partner | Settlement | Economic | Relationship | Opportunity |
|---|---|---|---|---|---|---|
| 27284 | 55.0 | 37.5 | 59.1 | 69.8 | 36.9 | 74.2 |
| City ZIP rank | ZIP | State ZIP rank | National ZIP rank | Heart Index |
|---|---|---|---|---|
| #1 | 27284 | #171 | #9,872 | 55.0 |