Follow Your Heart Index city profile

Wichita Falls, Texas

A city-market profile built from 7 primary-city ZIP areas representing an estimated 100,635 residents.

City-market rollup: ZIPs assigned to this primary city. These figures are not official municipal-boundary population estimates.

Follow Your Heart Index | National #829 of 129157.3Official whole-life balance across all five components

Partner Availability | National #62269.7100.0% coverage

Settlement Feasibility | National #64752.5100.0% coverage

Economic Capacity | National #106559.1100.0% coverage

Relationship Environment | National #15643.4100.0% coverage

Opportunity Strength | National #99356.8100.0% coverage

Population by life stage

Under 1823,508 | 23.4%

18 to 2410,984 | 10.9%

25 to 3414,562 | 14.5%

35 to 5423,064 | 22.9%

55 to 6411,785 | 11.7%

65 and older16,732 | 16.6%

Marital landscape

Married38,597 | 46.7%

Never married27,084 | 32.8%

Divorced10,298 | 12.5%

Separated1,632 | 2.0%

Widowed4,963 | 6.0%

Race and broad ethnicity

Race and Hispanic ethnicity are separate Census concepts and may overlap. Values provide community context, not relationship quality.

White62,847 | 62.5%

Black or African American11,138 | 11.1%

American Indian and Alaska Native637 | 0.6%

Asian2,374 | 2.4%

Native Hawaiian and Pacific Islander102 | 0.1%

Hispanic or Latino22,007 | 21.9%

Ethnicity and heritage communities

These are the leading reported heritage communities among contributing ZIPs. The Census source calls them ancestry responses, and people may report more than one.

German11,115 reported responses
English9,688 reported responses
Irish8,560 reported responses
American5,339 reported responses
Scottish1,787 reported responses

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Economic, housing and mobility context

Median household income$71,083

Employment rate61.0%

Typical home value$173,436

Typical rent$1,295

Mortgage access69.8

Migration opportunity53.6

Commute under 30 minutes91.3%

Poverty rate17.2%

ZIP areas in this city market

Scores remain governed at ZIP level. Select a ZIP to examine it in the comparison workspace.

ZIP	Heart Index	Partner	Settlement	Economic	Relationship	Opportunity
76301	53.5	86.3	43.0	44.9	40.4	42.0
76302	61.8	79.0	55.2	60.5	42.7	64.0
76305	47.1	19.2	53.3	64.9	44.4	62.8
76306	48.5	67.5	40.7	51.3	41.9	37.3
76308	64.4	81.0	56.8	62.1	42.9	71.0
76309	54.8	72.6	49.2	58.2	44.0	45.4
76310	60.2	50.4	64.5	71.1	47.2	68.6