Follow Your Heart Index city profile

Wilson, North Carolina

A city-market profile built from 3 primary-city ZIP areas representing an estimated 58,710 residents.

City-market rollup: ZIPs assigned to this primary city. These figures are not official municipal-boundary population estimates.

Follow Your Heart Index | National #1101 of 129153.9Official whole-life balance across all five components

Partner Availability | National #55272.1100.0% coverage

Settlement Feasibility | National #117840.3100.0% coverage

Economic Capacity | National #123953.4100.0% coverage

Relationship Environment | National #10745.3100.0% coverage

Opportunity Strength | National #105654.8100.0% coverage

Population by life stage

Under 1813,395 | 22.8%

18 to 245,111 | 8.7%

25 to 347,458 | 12.7%

35 to 5414,423 | 24.6%

55 to 647,689 | 13.1%

65 and older10,634 | 18.1%

Marital landscape

Married21,477 | 44.1%

Never married17,283 | 35.4%

Divorced5,665 | 11.6%

Separated793 | 1.6%

Widowed3,536 | 7.3%

Race and broad ethnicity

Race and Hispanic ethnicity are separate Census concepts and may overlap. Values provide community context, not relationship quality.

White22,751 | 38.8%

Black or African American24,985 | 42.6%

American Indian and Alaska Native182 | 0.3%

Asian863 | 1.5%

Native Hawaiian and Pacific Islander0 | 0.0%

Hispanic or Latino8,467 | 14.4%

Ethnicity and heritage communities

These are the leading reported heritage communities among contributing ZIPs. The Census source calls them ancestry responses, and people may report more than one.

English5,815 reported responses
American3,734 reported responses
Irish2,732 reported responses
German2,160 reported responses
Italian651 reported responses

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Economic, housing and mobility context

Median household income$64,931

Employment rate53.0%

Typical home value$206,687

Typical rent$1,456

Mortgage access61.3

Migration opportunity90.2

Commute under 30 minutes71.2%

Poverty rate21.6%

ZIP areas in this city market

Scores remain governed at ZIP level. Select a ZIP to examine it in the comparison workspace.

ZIP	Heart Index	Partner	Settlement	Economic	Relationship	Opportunity
27813	45.7	67.0	33.3	50.8	47.4	29.2
27893	53.0	86.4	32.0	45.9	46.0	48.2
27896	56.3	45.8	57.2	68.3	43.9	68.9